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School of Hotel Administration
December 17, 2012
Advisory Board | Cornell Hospitality Quarterly | Corporate Relations | Events | Publications
Research

Study Paints a Mixed Picture for Restaurant Daily Deals
While many restaurant operators gained new customers and made money on their daily deal offers, others lost money and found their regular customers taking advantage of the flash promotions, according to a new study published by Cornell's Center for Hospitality Research. The study, "Restaurant Daily Deals: The Operator Experience," written by Joyce Wu, Sheryl E. Kimes, and Utpal Dholakia, is available at no charge from the Center for Hospitality Research...see more / download report.

Roundtable Investigates Key Sustainability Issues
Many hospitality firms are making every effort to report the status of their sustainability initiatives, but a challenge arises in exactly what to report and how to report it. As explained in a new proceedings, the 2012 Sustainability Roundtable addressed the many factors connected with sustainability reporting. The proceedings, "Hospitality Sustainability Reporting: Slow, Steady Progress," by Eric Ricaurte, Rohit Verma, and Glenn Withiam, is available at no charge from the Cornell Center for Hospitality Research (CHR), which produced the roundtable...see more / download report.

The Importance of Face-to-Face Meetings



Mary Beth McEuen, vice president and executive director of the Maritz Institute, explains her research on the continuing importance of face-to-face meetings as an important companion to digital communications. She presented her research findings during the recent Cornell Hospitality Research Summit 2012, and also explained why face-to-face remains important in the digital age in a Cornell Hospitality Industry Perspectives paper, "The Future of Meetings: The Case for Face-to-Face," written with Christine Duffy. Further information is available from the Maritz Institute, www.themaritzinstitute.com.
Industry Event




EyeforTravel is excited to reveal the launch of The Smart Travel Analytics Show to be held on January 17-18 in New York.

They have lined up the best travel analytics experts on earth to help you gain market share, fight off the competition and improve your turnover YOY. Hear from United Airlines, Hilton, IHG, Priceline, Hyatt, Travelocity, Hertz, Tourism Queensland, Diamond Resorts, Wyndham Hotel Group, Wyndham Exchange & Rentals, Ameristar Casinos, Accor, Fairmont Raffles Hotels and more.

As a Cornell associate you can claim an extra $100 off, just quote CORNELL when booking online. Download your full summit program, speaker line-up and exclusive registration rates here.



This year's Americas Lodging Investment Summit (ALIS) will take place Jan. 22-24, 2013 at the JW Marriott Los Angeles & Nokia Theatre L.A. LIVE. ALIS is the annual meeting place for hotel executives, investors, lenders, developers and the professional advisory community in the hotel and tourism industry.

The 8th Annual Cornell Reception at ALIS is one of the School of Hotel Administration's principal networking events, attracting over 400 alumni and industry leaders each year. This exciting reception will take place January 23, 2012 at the award-winning WP24 by Wolfgang Puck, The Ritz-Carlton Hotel at L.A. Live. To learn more about the event, please contact Rebecca McPhee Hart, at 607-255-3742 or rlm336@cornell.edu.



The 11th Edition of the Dean�s Leadership Series, "Latin America's Rise and its Impact on Tourism and Travel" will be held on February 13, 2013, 6:00pm 7:30pm, at the Ritz-Carlton South Beach in Miami, Florida. The Dean's Leadership Series was established in 2007 as a platform for industry leaders to discuss the most important topics facing hospitality and travel today. We expect a large turnout for the exciting panel discussion and for the evening reception that follows at the Ritz-Carlton's Starr Bar. To learn more about the event or to participate as a corporate sponsor, please contact Rebecca McPhee Hart, at 607-255-3742 or rlm336@cornell.edu.

Miscellaneous

Newsletter Sponsor

Join us for The 88th Annual Hotel Ezra Cornell on April 4-7, 2013 for a weekend full of inspiring seminars, leisure activities, and culinary delights that students have especially prepared for your arrival. Register now at www.register.hotel
ezracornell.com
.

Accenture Becomes Senior Partner of Cornell Center for Hospitality Research

Accenture, the global management consulting firm, has become the newest senior partner of the Cornell Center for Hospitality Research (CHR) at the School of Hotel Administration. Accenture's thought leaders have already made a substantial contribution to the CHR's program with Umar Riaz, Managing Director at Accenture, leading a workshop on customer analytics at the Cornell Hospitality Research Summit (CHRS).

"With their global reach and industry insight, Accenture is a tremendous addition to our advisory board," said CHR associate director Jennifer Macera. "I particularly appreciated their willingness to host and sponsor the CHRS workshop on how to use customer analytics for greater profit. This presentation was a perfect example of the CHRS theme of moving the industry forward based on research."...see more.



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